
Joy Begins brings years of dedicated experience and compassionate care to support you throughout your parenthood journey. Helping to empower and guide you through the birth and postpartum period, on your terms.

Services
- 450 US dollars
- 1,800 US dollars
- $35-$40 per hour
Meet the Doula
Amanda Moore has worked with families in different capacities for over 25 years and has two adult children of her own. With training in Early Childhood Education she served as a teachers assistant as well as owned and operated her own New York State Licensed Daycare for almost a decade.
She has trained as a birth (2018) and postpartum (2019) doula through DONA International and has completed several other additional trainings. Among them she has been trained to provide placenta encapsulation. Amanda is certified in Adult and Pediatric First Aid/CPR/AED. She is equipped to support families at every stage and is honored to have supported several families in the Rochester area thus far.
Amanda is passionate about empowering and advocating for families during their pregnancy, birth, and postpartum journeys. Since January 2019, she has also volunteered with the Nurture program providing postpartum support to families within Monroe County.

Client Testimonials
Cady and Ben
We met Amanda when she was volunteering for the Jewish Family Services Nurture program and she brought so many blessings into our home after our son was born. We had an older daughter already and Amanda was so helpful as we juggled multiple responsibilities and competing priorities. She helped us in the way we needed without judgment. We could tell she cared deeply about us on a personal level and she brought skills, kindness, and empathy into our home. She helped directly with postpartum support and we related to one another parent to parent and human to human. Parenting is a very human experience and Amanda was a guide for us as we went from a family of three to a family of four. And she was even nice to our four legged fifth family member: our dog. She really integrated seamlessly as a support and wore multiple hats depending on the day. It meant so much because sometimes parents need a break or a nap, but also breastfeeding support, encouragement, time to go mow the lawn or change the laundry, and even time to play and laugh and enjoy our children with a little backup. Amanda was a quiet and strong support to help us do all of that!
Kristen A.
Amanda helped our family during the postpartum stage with my second child. While we knew more of what we were doing with a second child, we found it hard to manage the constant needs of a newborn while chasing a toddler. Having a very experienced person who was good with babies and older kids, calm and warm was exactly what we needed. Whether I needed a chance to take a shower or nap, to spend one on one time with one of the kids, or a reassuring adult to talk to, she was there for me. We highly recommend her for postpartum doula support.
Sami S.
Amanda joined our family when our baby was about seven weeks old, during a time that was anything but easy. We were dealing with some family health challenges, and I was trying to find my footing as a mother of 2 in the middle of it all. From the moment she walked in, she brought a calm, steady presence to our home.She helped me navigate early motherhood with so much empathy and care, never judgmental, always supportive. I could talk through anything: feeding struggles, sleep questions, even the mental load of returning to work. She supported me not just as a parent, but as a whole person navigating a major life transition.I’ll always be grateful for her guidance and the grounding energy she brought into our lives when we needed it most.
Melissa
I feel incredibly fortunate to have had Amanda as a part of our family. She cared for my children with genuine love, patience, and professionalism. From the very beginning, she brought a calm, nurturing energy into our home and quickly earned our trust.
She was always punctual, reliable, and proactive—whether it was planning engaging activities, preparing healthy meals, or maintaining a clean and organized environment. Most importantly, Amanda formed a beautiful bond with my children, who absolutely adored her. It was comforting to know my children were not only safe but truly happy in her care.
I wholeheartedly recommend Amanda to any family seeking a kind, responsible, and experienced caregiver. She has been a blessing to us, and we will always be grateful for the positive impact she’s had on our lives.